U-Innovate! Workshop: Finding the Idea and Validation

Speaker: Brad Treat, Ithaca College

Topic: Finding the idea and validation

I'd like to students to have a list of ideas they are working on. Ideally, they are thinking about an answer to this statement and question: "Organizations solve problems.  What problem does your organization solve?" Five ideas make up a good list, 10 is a great list.

Finding the Idea: How do I identify what makes for a good dea? We'll explore the different types of organizations that constitute good ideas using both a theoretical framework, and specific examples.


Validation: We'll then discuss the steps for narrowing this list down, and validating the ideas with data. We'll then do a class exercise from either a pre-selected list of organization ideas, or ideally, from a list generated from the organization ideas from the students.

Postwork: We'll close with a breakdown of the legwork that needs to occur for students to further validate their idea. We'll discuss tactics and strategies for doing this.

Bears' Den

Wismer Center
Ursinus College
Collegeville, PA 19426

Sunday, Nov 17, 2013


April Kontostathis

Phone: 610-409-3650
Website: Click to Visit